Why We Partnered with Apricot

About Apricot

Apricot is one of Verve’s most trusted partners, known for delivering high-quality furniture with a modern aesthetic and competitive pricing. Their core product offering includes benching, workstations, task chairs, and pedestals, along with ancillary items like meeting tables and conference chairs.

At Verve, our mission is to simplify access to great value office furniture. Apricot gets that. They build products that are designed to meet the everyday demands of workplaces, but never at the expense of design. Their balance of durability, value, and style is what makes them such a key partner in helping Verve bring functional, long-lasting workspaces to life.

Partnership Origin

Our partnership with Apricot is based on a shared understanding of today’s workplace requirements: speed, affordability, and performance. From the get-go, it was clear that Apricot’s approach fit right in with the way we work at Verve. Their quick-ship program has enabled us to respond to tight timelines without compromising the quality or design that our clients expect. In a world where lease deals can be made or lost at any time, a partner like Apricot in our corner means we’re always ready to deliver.

As our projects grow in size and scope, so does our partnership. Apricot continues to evolve with us, supporting everything we do from small suites to full-scale office builds. This partnership is the kind that helps us move both faster and smarter.

Product Value & Design Alignment

Apricot offers a clean aesthetic that supports any spatial design concept, while delivering all the essential functions a workplace needs.

Their benching systems are a standout. Built to be modular, the frames can handle tabletops from 48 to 72 inches. This allows clients to start with what they need now and adjust as they grow, without requiring them to reinvest in an entirely new setup. But what we love most is how Apricot’s pieces fit into our interiors. They give us the structure and flexibility to build spaces that are creative, sincere, and ready to evolve.

The Apricot Advantage

So, what makes Apricot different from all of its competitors? They’ve figured out how to strike the right balance between competitive pricing, long-lasting quality, and dependable service, all in one.

Apricot offers warranties that reinforce the reliability of its product line. This level of service gives our clients added assurance that long-term performance and support are part of every project we deliver.

From an operational standpoint, Apricot enables Verve to execute projects with both speed and efficiency. Their straightforward catalogue, dependable inventory, and consistent communication reduce delays and allow us to stay focused on delivering exceptional outcomes for our clients.

Broader Impact & Vision

For Verve, creating a successful space means balancing visual appeal with practical performance. Apricot helps us strike that balance, delivering furniture that not only looks great on install day but continues to support our clients as they grow.

Apricot is a strategic partner that helps us serve our clients. Their ability to scale with us shows that we can count on them to provide consistent solutions that adapt to the unique needs of each project. Their modular system makes future planning easy, and their quick-ship program helps us keep pace with even the most aggressive schedules.

Looking ahead, we’re excited to see where Apricot goes next. We’re especially optimistic about ongoing innovation in their product line, including the expansion of ancillary options. As we grow, so does our confidence in Apricot’s ability to deliver. We trust them to evolve alongside us and are proud to call them a trusted partner.